ARMOR™ News Flash
Bruce Bushert, President & CEO of ARMOR™, has released a new book titled:
SHIT ROLLS UPHILL
Leadership, Responsibility, and Why It’s Always on You
The book captures real-world lessons from decades of building, operating, and scaling companies, with a focus on leadership, accountability, and execution.
Rather than theory, the content reflects direct experience across operations, growth, and real-world problem solving.
The book is now available on Amazon:
https://share.google/5tYOXhg3FpFPWWHnt
This release reinforces ARMOR’s™ foundation as a company built on real-world execution, asset intelligence, and operational insight.
